As retailers continue to look for new and innovative ways to maintain communication and “touch points” with their customers, many are looking to technology-infused or “smart” packaging and advertising materials. There are many ways to drive customer interaction and web traffic through smart packaging and advertising materials, including through the use of hyperlinks, quick response codes and near field communication chips.
Continue Reading NFC Chips: The Simplest Form of Smart Packaging

Companies across all industries, including retail, are seeing a significant uptick in software audits and similar software license compliance reviews. These audits can disrupt the day-to-day operations of even the most efficient IT departments. However, there are ways to limit exposure to such costly software audits and the associated risks, and to even prevent them from occurring in the first place.
Continue Reading Retail Industry Seeing Significant Increase in Software Audits