Non-fungible tokens are creating new economic opportunities in old, familiar spaces. To capitalize on the current popularity of NFTs, some retailers are turning to the timeless art of nostalgia: reworking old media or products into an NFT collection to advertise a brand in an online space or bring new attention (and customers) to a vintage product.
Continue Reading NFTs: For Many Retailers, the “N” Stands for Nostalgia

The metaverse is a new way to engage with computers through artificial intelligence, widespread connectivity, augmented reality and virtual reality. This raises questions about protection of rights associated with property, including intellectual property and—particularly for retailers—IP rights concerning the provision of goods and services in a “virtual” world.
Continue Reading IP in the Metaverse: An Overview for Retailers in a New Landscape

For many companies, including retailers, filing an inter partes review is a highly popular avenue to challenge patent validity before the U.S. Patent Office and outside of federal district court. An IPR is often a faster and easier way to challenge a patent than in district court.
Continue Reading Easy to Start, Potentially Hard to Finish: Considerations for Retailers in Appealing an IPR Decision